CNBCのインスタグラム(cnbc) - 4月2日 08時00分
The Keebler elves have a new home.
Ferrero, the parent company of Nutella, will acquire Keebler and Famous Amos. In the past two years, Ferrero has bought Ferrara Candy Co. for $1 billion and Nestle's U.S. candy business for $2.8 billion. Its array of brands now includes Butterfinger, SweeTarts and Crunch.
Ferrero beat out Hostess Brands for the cookie business, people familiar with the deal previously told CNBC. The owner of Twinkies and Ho Hos had been looking to acquire Keebler through a "Reverse Morris Trust," an unusual deal structure that allows for a tax-efficient combination of two similarly sized companies.
You can read more on the deal, at the link in bio.
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#Nutella #Kellogg #Keebler #FamousAmos #Ferrero #Candy #Chocolate #Nestle #Butterfinger #Sweetarts #Crunch #Hostess #Twinkies #business #News #Deals #Deal #Dealmaking #Finance #CNBC
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