Reformationのインスタグラム(reformation) - 6月27日 09時38分

We are 100% waste-neutral. The U.S. alone generates 15 million tons of textile waste a year. We shrink our waste footprint first, then we offset the rest. Link up top for more info about fashion’s impact.

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reformation @ktwilkes @rosfre1 Being 100% waste neutral means that we completely counteract our waste footprint by investing in programs that replace the resources we've spent, like buying landfill gas offsets. To offset the carbon, we protected 1,000 acres of the Amazon Rainforest from deforestation.

_selenearteaga @ktwilkes I think it might have to do with the fact that they sometimes use fabrics that would otherwise be waste and they may also design things in such a way that they do not produce scraps, or very little. They also upcycle fabric scraps from their Los Angeles factory using osomtex.

ayseiyigundogdu Another total disappointment with @reformation ! I put on hold a dress and they didn't even care to put on hold, learn some customer service first, horrible attitude at Howard St store, the manager claimed even the people on the customer service phone doesn't belong Reformation

bujigurl @cococony this is a photo containing a HUMAN body in a completely non-specialized way, with absolutely NO "inappropriate" skin showing (no breasts are seen) besides the skin on her back.

ktwilkes Can you elaborate on what “waste neutral” means in your context?

rosfre1 And you're contributing to that! How do you offset the carbon ?

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