HYPEBEASTのインスタグラム(hypebeast) - 10月8日 04時45分

@hypebeaststyle: "About 60% of Coca-Cola’s revenue actually comes from the fashion side." 📈

We spoke with @Coca-Cola's Head of Global Licensing and Fashion to get a better understanding of Coke's relationship with fashion and its strategic approach to brand collaborations. At the bio link, discover how Coke has found its "sweet spot" in the streetwear industry and what designers are at the top of the brand's dream collaborations list.
Photo: KITH

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