ホープさんのインスタグラム写真 - (ホープInstagram)「HOPE x Oh My Eyes ⁠⠀ ⁠⠀ Frida Bard, Creative Director of HOPE, came across the eyewear brand while browsing the internet for inspiration and found creativeness and innovation that inspired her in the story, the design and the visuals of Oh My Eyes and that’s where this collaboration got started.⁠⠀ ⁠⠀ @ohmyeyes.eyewear is a Swedish sunglass brand founded in Stockholm by husband and wife duo Jonna and Christopher Hunt.⁠⠀ ⁠⠀ Jonna: ”When we started Oh My Eyes we wanted to create sunglasses that are classic yet contemporary and I think being contemporary nowadays is more about being timeless and classic than being trend driven. We want the design to be transeasonal and functional. Our sunglasses are made to last, both in quality and style and meant to be worn and loved over a long period of time”.⁠⠀ ⁠⠀ Frida: ”A misconception is this: longevity and contemporary is not to a contradiction – they actually happen to go very much hand in hand. HOPE has always been working with archetypes that most of us already have in the wardrobe. For us, it’s about elevating each product to become its best and to add our signature to it.”⁠⠀ ⁠⠀ The HOPE x Oh My Eyes limited edition sunglasses are now available online and in stores.⁠⠀ ⁠⠀ #hope #ohmyeyes #hopexohmyeyes」6月16日 20時29分 - hopestockholm

ホープのインスタグラム(hopestockholm) - 6月16日 20時29分


HOPE x Oh My Eyes ⁠⠀
⁠⠀
Frida Bard, Creative Director of HOPE, came across the eyewear brand while browsing the internet for inspiration and found creativeness and innovation that inspired her in the story, the design and the visuals of Oh My Eyes and that’s where this collaboration got started.⁠⠀
⁠⠀
@ohmyeyes.eyewear is a Swedish sunglass brand founded in Stockholm by husband and wife duo Jonna and Christopher Hunt.⁠⠀
⁠⠀
Jonna: ”When we started Oh My Eyes we wanted to create sunglasses that are classic yet contemporary and I think being contemporary nowadays is more about being timeless and classic than being trend driven. We want the design to be transeasonal and functional. Our sunglasses are made to last, both in quality and style and meant to be worn and loved over a long period of time”.⁠⠀
⁠⠀
Frida: ”A misconception is this: longevity and contemporary is not to a contradiction – they actually happen to go very much hand in hand. HOPE has always been working with archetypes that most of us already have in the wardrobe. For us, it’s about elevating each product to become its best and to add our signature to it.”⁠⠀
⁠⠀
The HOPE x Oh My Eyes limited edition sunglasses are now available online and in stores.⁠⠀
⁠⠀
#hope #ohmyeyes #hopexohmyeyes


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2020/6/16

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