ELLE Magazineさんのインスタグラム写真 - (ELLE MagazineInstagram)「The #AlixEarleEffect started with a light going on. Not metaphorically. This past October, “I got this little light on Amazon and I was obsessed with it,” the TikTok star says. She turned off all the lights in her room and demonstrated the clip-on gadget’s flattering glow to her followers. Soon people were calling it the #AlixEarleLight (everything associated with Earle seems to have a hashtag appended to it). “That was when I started to realize the impact of things after I say something.” Earle became a fairy godmother who could make makeup disappear off shelves. A wave of her wand granted products instant virality, whether it was an inexpensive white eyeliner from NYX or a top-of-the-line Giorgio Armani foundation. What does it all mean when that kind of influence turns into superstardom? Read the story at the link in bio. ELLE: @elleusa Editor-in-chief: Nina Garcia @ninagarcia Photographer: Tyler Joe @tylerjoe Stylist: Sarah Zendejas @sarahzendejas Writer: Véronique Hyland @niquepeeks Makeup: Nadia Tayeh at A-Frame Agency @tuddynana @aframe_agency Hair: Romina Manenti using MAY11 Hair Oil @rominahair @may11hairoil Manicure: Mo Qin using Chanel polish @ohmynailsnyc @chanel.beauty Set design: Rachel DeLoache Williams for Whitlow Park @whitlowpark Flowers: Green Thumb Organic Farm @greenthumborganicfarm」8月30日 21時00分