#IconosquareInterview #smm #socialmedia @theajewelry 2/3 ________________________________________ Key Statistics Engagement Rate: 1,40% Posts on Hashtag: 566 ANL (Average Number of Likes) 989 Average Posts per Week: 5 ________________________________________ Q: @theajewelry posted its first Instagram picture on the 28th of September 2013. What were your motivations back then? Why did you choose to join Instagram? A: We choose to join Instagram because we’re convinced by the power of this social media. Do you know the famous quote “A picture is worth a thousand words”? A Thea jewel carries a message that will always be associated with a special moment and Instagram allows us to share this special moment with our community and it’s worth a thousand words. Above all, Thea Jewelry is a human adventure and we share this amazing adventure with our fans by posting our daily life on Instagram. ________________________________________Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: Instagram helped us more than other social networks because it allows people to discover our brand better than anywhere else. Thanks to Instagram we’re close to our consumers, we can interact with them everyday and we can easily share our adventure, our life. It’s not like they were discovering our brand on a sales brochure, they discover how Thea Jewelry grows in real time. We’re growing thanks to the support of our customers and stars. @jessicaalba @karliekloss, @sarahjessicaparker @behatiprinsloo and lots of famous people already shared their own creations on Instagram with the hashtag #theajewelry. Their pictures allows lots of instagramers to discover our brand and join our adventure. ________________________________________ Read the full interview on our blog: http://bit.ly/theajewelry-ITW

iconosquareさん(@iconosquare)が投稿した動画 - 2014/11/21 04:58:56