CNBCのインスタグラム(cnbc) - 3月10日 07時45分
If your wrist is sporting in an analog watch, Fitbit has you on its radar.
Fitbit has found itself struggling to compete with the Apple Watch, which is much more expensive but more versatile than Fitbit. That’s why Fitbit is releasing less expensive activity trackers and a smartwatch, betting the lower prices will attract new customers — and more health plans.
Fitbit sold 13.9 million wearable devices last year, down 9% from the previous year. But the company has invested more into its health-care business, so this year it expects to generate more than $100 million from its health solutions. The company posted $1.51 billion in revenue last year, down 6% from $1.62 billion in the previous year.
You can read more on Fitbit, at the link in bio.
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#FitBit #Tech #Technology #SmartWatch #Activity #Active #Health #Insurers #Apple #AppleWatch #HealthCare #Motivation #Lifestyle #CNBC #News
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