TIME Magazineのインスタグラム(time) - 1月30日 23時00分


When studies revealed the so-called pink tax, showing in 2015 that personal hygiene products “for her” cost 13% more than similar products for men, it caused outrage and action.

As interviews and studies across the world reveal, there is an unaddressed pink tax on women’s time: A global epidemic of women lacking time to conduct the activities of their everyday lives that men simply do not experience.

Though a lack of time can be just as important for women’s well-being as a lack of financial resources, losses of time often go overlooked.

"To pursue a more gender-equal future, we need to expand the notion of the pink tax to consider time as another vital resource in which women face inequalities," write Lauren C. Howe, Lindsay B. Howe, and Ashley V. Whillans.

Tap the link in our bio to learn why women's time gets eaten up and solutions to address the problem. Illustration by @solcotti for TIME


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