国立アメリカ歴史博物館のインスタグラム(amhistorymuseum) - 5月26日 20時22分

I picked this fun spread from inside LOOK magazine for my Friday photo for my #JFK100 Instagram takeover. This is Shannon Perich and I'm the museum's Photographic History Curator. Thanks for following along!
What do you make of the interesting ad placement in this spread?
Believe it or not, this spread upset Frank Tremain, a United Press International editor. He made quite a noise protesting Pierre Salinger's, JFK's press secretary, tight control of access to the Kennedy family. It wasn't the photographs that bothered him, it was that Richard Avedon was really the only photographer who had been able to present new presidential pictures to the public since the election several months prior. It was an effective complaint.
The White House released 21 of Avedon's photographs from the LOOK session to the press. Some of those were also retained to send to citizens who requested images of the First Family. So today, in drawers in homes around the country and in newspaper photo morgues, there are photographs made from Richard Avedon's images resting quietly, and often unattributed to him.
Image #1 Pages 100 and 101 from LOOK magazine, February 28, 1961

Image #2 Pages 102 and 103 from LOOK magazine, February 28, 1961

Image #3 Pages 104 and 105 from LOOK magazine, February 28, 1961

Image #4 Pages 106 and 107 from LOOK magazine, February 28, 1961

Images #5 and #6 (front and back) Caroline Kennedy and John Kennedy, Jr by Richard Avedon, released by the White House. Gift of Helene and Ari Bousbib. Catalog number 2017.0105.0004
#JFK100 #JohnFKennedy #PhotographicHistory #PhotoHistory #InstagramTakeover #Kennedy100 #RichardAvedon #ITweetMuseums #PhotoJournalism #FashionHistory #PresidentialHistory #BlackAndWhite #ElectionCollection #1960s

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