#IconosquareInterview #casetify #smm #socialmedia @casetify 1/3 ________________________________________ Key Statistics Engagement Rate: 1,49% Posts on Hashtag: 5,5K Average Number of Likes: 2,4K APW (Average Posts per Week) 22 ________________________________________ Question: @casetify posted its first Instagram picture on the 1st of October 2011. Why did you choose to join Instagram? What motivated your choice? Answer: Our CEO & Co-Founder was already a huge fan of Instagram already. What was a just a hobby turned into the main concept behind Casetify: to turn social images into life products. Our first post was to help share who we are and what we do through a new social channel. ________________________________________Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: Instagram allows us to engage with fans in a raw and an intimate way, and has allowed us to communicate globally in a way that’s never been done. Instagram allows you to be transparent and story-tell, allowing our consumers to see that there’s humans behind the name of Casetify. ________________________________________ Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: It is very important for us to keep our followers organic, so we focus on sharing content that is relevant to our brand. Some of the things that we do: feature our fans’ photos, introduce a new local artist/photographer, and co-host contests. (our first Instagram contest was with @ASOS to snap your look using a designated hashtag—it was such a new thing at the time) ________________________________________ Read the full interview on our blog: http://bit.ly/casetify-ITW

iconosquareさん(@iconosquare)が投稿した動画 - 2014/12/18 01:59:44